People are always trying to invent new forms of payola, to monetize parts of the live-music experience that did not previously exist within the pay-for-play domain. The latest piece of that pie that someone’s trying to sell involves the pre-concert playlist, the music that’s piped into a venue before a band takes the stage. Generally, artists use that music to set a vibe, or possibly give a tiny bit of shine to their friends’ bands, or even to create an ironic juxtaposition for when the actual act takes the stage. But now, someone is trying to turn that playlist into real estate that can be sold. Thankfully, the person doing the selling is the guy from Attila, so it’s probably going to fail.
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